Fintech · Corporate site · Partner acquisition

A digital bank needed more than a website. It needed a funnel for partners.

BullBank is a Brazilian digital bank. I designed the corporate site that gives it institutional credibility, plus a dedicated landing page that turns partner interest into qualified applications.

ClientBullBank
IndustryDigital banking
ServicesWeb design, copywriting
Result2 pages, 1 funnel

The challenge

Recruiting partners with no page built for it.

BullBank was recruiting licensed resellers for its card machine business — the partners who sell BullBank's card machines to merchants across Brazil. But there was no dedicated page to explain the opportunity or capture qualified applications.

Interested partners had nowhere consistent to land. Conversations happened one by one, informally, with no structure to qualify who was actually a fit before the sales team got involved.

The approach

Two pages, one clear job each.

I designed two key pages for BullBank. The corporate website gives the bank institutional credibility — the kind of polish a merchant or partner expects to see before trusting a financial brand.

The second page is a dedicated partner-acquisition funnel: built specifically to recruit licensed resellers for the card machine business, with a clear explanation of the opportunity and a path to apply.

The result

From scattered conversations to a real funnel.

B2B A dedicated funnel that turns partner interest into qualified applications — instead of one-off conversations with no structure behind them.

"I've known Thiago's work for over 10 years, and we've worked together at two different companies. He's consistently professional, committed, and delivers every time. What stands out most is his business mindset. He doesn't just think about marketing; he understands the company, its goals, and finds solutions that actually drive results. A trustworthy professional I'd recommend without hesitation to anyone looking for a long-term partner."

Pablo Wisnheski Pablo WisnheskiBullBank · Digital bank

The ad creative

Static ads built to recruit resellers.

Alongside the two pages, I built a set of static and story ads for Meta aimed at prospective resellers, each reinforcing the same income ceiling from a different angle instead of repeating one generic pitch.

See the full ad breakdown, conversion levers and more clients

Availability

Need a funnel that turns interest into applications?

Open to freelance projects and full-time roles, remote or hybrid. Let's talk about what you're building.

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